Well, IT companies and social media sites are there to make our online presence easier and help us unite. Most of the time they play their roles to perfection and even become our partners but, at times, there are occupational hazards. As anyone up to date with world politics might already be familiar with the operating procedure of extremist organizations. They are utilizing the social media sites to perfect use.
Data science, which would help remove extremist contents and thoughts even before they are uploaded. The government had to take these drastic steps once their efforts to persuade sites such as Facebook, Twitter, and Google to take necessary steps fell ASIRecently, the UK government announced a new app, developed by to deaf ears. Even, Theresa May, the British prime minister urged social media companies to remove extremist contents from their website within hours after posting.
The companies did hit back with their own version saying they merely act as a publisher; rather they act as a platform for others to share their thoughts. As a result, there are several constraints while deciding whether or not to remove contents from their website. Still, companies such as Facebook, Twitter, and YouTube formed a global internet forum and adopted strategies to counteract terrorism in a more positive way. Besides, these companies are now promoting anti-terrorism speeches and thoughts in a bid to fight off terrorism.
The true extent of extremist contents and fake news were first observed during the 2016 US presidential elections. Certain Russian entities tried to influence the election outcome by posting thousands of advertisements on social media platforms. It is thought that their advertisements reached around 10 million people alone through Facebook.
Recently, global brands such as Unilever joined the conversation and even threatened to stop advertising on these platforms if they, somehow, don’t change their content policy. For the un-initiated, Unilever is one of the largest consumer product manufacturer in the world and one of the largest contributors when it comes to advertising. Its CEO, Keith Weed, said at a conference that his company is concerned with the rise of extremism around the world, and they don’t want to further their cause by funding those platforms that promote their contents and speeches.
The CEO of ASI Data Science, Marc Warner, was cautiously optimistic regarding the prospect of this new software. According to him, authorities should try to block and remove those horrible videos even before they reach their intended consumers. Their test run showed this newly developed software could detect and remove up to 94% extremist videos. While the result certainly satisfied the Home Office that donated around $800k for the development of this software, researchers suggest that this new software is only effective in removing extremist videos. But organization such as IS do spread their thoughts and agendas through other mediums apart from videos. Hence, the software, which might be a good start, isn’t a finished product by any means.
Author Bio: David Brown has been helping companies large and small since 1999 with everything from machine learning, to data center planning. He loves the space and writes about new and existing tech often.